Edsel Ford and E. T. Gregorie

The relationship that developed between Edsel Ford and E.T. “Bob” Gregorie (Ford Motor Company’s first design chief) was unique in automotive history. Gregorie leaned heavily on Edsel for his support and protection, and Edsel depended on Gregorie for his creative abilities. Edsel Ford and E.T. Gregorie is the first book to provide in-depth analysis of how the early Fords, Mercurys and Lincolns were designed. Based on first hand discussions with Gregorie, author Henry Dominguez covers every major design of Gregorie’s career. Automotive historians have listed the 1936 Zephyr, 1938 Zephyr, and 1939 Continental as Gregorie’s greatest achievements. This book details the hows and whys of every Ford product designed under his tutelage.

The book also provides a revealing account of the personality and abilities of the often-misunderstood Edsel Ford. “If it weren’t for Edsel Ford, I hate to think what would have happened to the Ford Motor Company,” Gregorie tells Dominguez.

“This book brings to life the struggles and triumphs of two automotive pioneers, and their unique and highly successful working relationship. Together, they created some of the most innovative and beautiful designs in automotive history.” – William Clay Ford, Jr., Chairman, Ford Motor Company